Analyse your keywords!
Google and other searchengines create will index your website according to its content. Your website will only appear in a searchresult, if the webpage contains the keywords used in the searchquery. Your most-important keywords should be used more than once. This tool will scan your webpage, and count all words found. Your most relevant keywords should appear on top. If not, try to rewrite the text of the webpage. To check how your website/webpage performs, just try a search with your keyword(s), and see if your website appears. To verify how many pages are indexed, do a search on: allinurl: www.yourwebsite.com.